Are you using social medias effectively?

4 Tips for Running Your Business's Social Media: 

1. The first and also most important step when managing a social media platform is to always start with a strategy  or plan. A plan/strategy will help keep your social media platforms more organized making it easier to manage. 
2. Appeal to your business's target audience. When posting pictures, statues, videos, etc. be sure the content is something your audience will like to see which increases views which help promote your services or products. 
3.  Interact with your audience. Participate with your customer because you are dealing with another human. When replying to a message or comment be sure to interact friendly. 
4. Keep up with stats. Measuring your success will help you be able to keep track of how many likes, retweets, shares, etc. each post is receiving. So you can adjust your future message to obtain more favorable responses which even further promotes your services or products.

Be sure to check out this great article: http://www.inc.com/ed-zitron/8-tips-to-running-an-actually-successful-social-media-campaign.html

Hello, March!

5 Lucky Dates in March: 

1. March Madness - March 1 
2. Daylight Saving Time - March 12
3. PI (3.14...) Day - March 14 
4. St.Patrick's Day - March 17 
5. National Chip and Dip Day - March 23

Branding

"Branding is strategic. Marketing is tactical."

What is branding?
The bedrock foundation of a business upon which every action is based is their brand. Branding the basic level of communication with a business's loyal customers and potential customers. Building a  brand in the marketing industry, creating a business's brand is developing a business name, logo, marketing materials and a marketing strategy.


Why do I need branding?
Branding will help builds a business's reputation in the public eye. A marketing team will make sure the marketing materials, logo, company colors, website, etc. are consistent with each other. A consistent brand is important in ensuring customers differentiate one business from another business in the same industry because the website and logo are consistent all through the company's communications.

How can we help?
Here at TLC Marketing & Creative Services, we offer many different services such as public relations, marketing event planning, social media management, and branding. If you or someone you know is seeking branding, we are the perfect marketing team for you! We have worked with many different clients in developing a brand or a re-brand and maintaining consistency . We can help assist in consistent marketing materials, website, social media, and logos. Please read below to get a little more information about branding. For more information give us a call at the TLC office 239-405-8115.

Client of the Month

The TLC Marketing & Creative Services team is excited to introduce our client of the month, the Bonita Springs Lions Club. The Lions Club is celebrating  50 years of service this year.

5 Interesting Facts about the Lions Club:

Original charter members in front of the Lions Club first office. 

1. The Bonita Springs  Lions Club was first charted in 1962 then later on reorganized in 1966. 
2. The International Lions Club is the world largest service organization. 
3. The Bonita Springs Lions has been recognized as the top Lions Club in the world for giving. Our very own Bonita Springs chapter raised more funds for world sight than any other club in the world in 2005. 
4. The Lions Club donates annually  more than 100,000 to the community of Bonita Springs. 
5. In 2014 the Lions Club started a new fundraiser, the Annual Pride of Bonita  Golf Tournament.  

Public Relations

The 5 PR W's

What is public relations?: Public relations can be defined in many ways. Here at, TLC Marketing & Creative Services, we define public relations by always putting our clients brand first. The TLC team strives to exceed clients expectations by providing informative written press releases, developing a strategic PR plan to help their business, and helping companies build a relationship with the public.

Why do companies need public relations? Public relations is one of the most effective ways to build a brand for a business leading to an increase in sales.

How can public relations help a company? Companies need outside PR professionals simply because they need help reaching their target audience. PR professionals can help a business define what their  target is in their field. PR professionals can also aid in developing a plan to reach the this desired target audience.

When should you add public relations to your company? When a business is seeking to get the word out about their name, product, and the services they offer, is a great time to add public relations to the business mix.
 For example, if a company creates a new product or service and wanted to build excitement of interest, the most effective way to get the information out would be a press release and sent out to the media. Hiring a PR team can help in building the buzz about the new product or service a company is releasing.

Who offers public relations services? The TLC team of course! We can submit exciting press releases, we can help a business improve its branding and we also can assist in the managing a company's social media such as Facebook, Twitter, or Blogger.

Please visit our website at http://tlc-consulting.biz/ or give us a call at 239-405-8115.

Congrats Champayne!

Our TLC team member Champayne, won an award for her Civic Engagement class. Champayne and her group won the Civic Engaged award. She was a part of the Y For Kids group.  They coordinated a canned-good drive for the Bonita Springs YMCA, to assist the YMCA in feeding the less fortunate in the Bonita Springs community around the holiday time. She help raised $435.00 for the Y for Kids Fright Fest. The Fright Fest was a Halloween event for parents and kids. It wasn't just a canned-good drive it was party! Y for Kids were able to provide hot dogs, games, prizes, candy, and goodies for attendees. All attendees had do was bring a canned good for entry and have fun! Thanks to Best Moving & Storage, Gary Price and Costco for being sponsors of the event. 

link for the award winning video: https://youtu.be/ELcys57HB3Y

Professor Micheal Kennedy, Shylah, Champayne, Josue, Andrew
Meghan, and John ( Y for Kids)

Event Planning

Events:

The TLC team has been busy lately with events. We have hosted two events in one weekend. The first event we hosted was the Everglades Wonder Gardens Mix & Jingle. We brought an early Christmas to the Gardens. 

Our second event we coordinated was a surprise birthday party. The theme was Cuban Tropical. We provided all the decor for the event. We did tropical colors and added pineapples to give a tropical feel but also keep it  masculine. We also provided pineapples vases filled with flowers, we used leis around the pool to give it a splash of color to compliment the tiki bar. For the dinner, pineapples and flowers lined the center of the tables with compliments of candles floating in water. 

See pictures below from both of our recent events:

Happy Thanksgiving

Happy Thanksgiving to your family from us here at TLC. 

Event Planning

One of the great services we offer here at TLC Marketing & Creative Services is event planning. We recently planned a southern BBQ.  We partnered up with caterers A Touch of Thyme. They provided Chicken Wings, Quiche, and Pot-stickers as appetizers to go with the sweet Peach tea. We made a southern play on surf & turf with Mahi Mahi & BBQ Ribs, Bacon Bake Beans , a 16-ingredient-Marconi Salad, and Pecan Praline Cheesecake for dessert. TLC provided the decor for the Southern BBQ.

See below for pictures: 

 

FGCU Annual President Scholarship Luncheon

Today, President/CEO Trish Leonard awarded a scholarship to Harrison Kissinger of Tarpon Springs, Fl. Harrison is a Florida Gulf Coast University sophomore, studying in business management.  Trish and Champayne both accompanied the recipient Harrison, for the annual luncheon today at the Hyatt Regency Coconut Point Resort & Spa located in Bonita Springs.

See below for pictures:

Bonita Springs Historical Society "Light the Way"

Bonita Springs Historical Society, is hosting a special kick-off celebration in December to lead the way into next year’s Festival of Trees. This year’s funds will be dedicated to the McSwain House, one of the oldest homes built in 1915 and donated to the Historical Society from the estate of Hudon and Alice Humphries.

Light the Way, is taking place Thursday, December 9, 2016 5:00pm to- 9:00pm at the Liles Hotel Plaza, 27300 Old Us 41 Road, Bonita Springs. Tickets for the Light the Way, are $90.00 per person and 150.00 per couple.

Happy Shady Day!

Congrats Shady!

Yesterday November 3rd, was Shady's one year anniversary here at TLC Marketing & Creative Services. We are more than thankful to have such a creative, bright and bubbly woman on our team! Shady is known for her creativity, being a hard-worker, and event planning. Thanks for all of your hard work Shady Lady. 

Happy Halloween From TLC

Facts About Halloween: 

1. America was introduced to the holiday Halloween early 1900's by European immigrants. 
2. Americans annually spend 2 billion dollars on Halloween candy . 
3. Snickers are the most popular candy sold during Halloween time. 
4. The fear of Halloween is called Samhainopobia. 
5. Vampires are real! Well, a Vampire Bat that is...Vampire Bats live in Central and South America. They feed on the blood of animals. 

Event Planning

One of the many services we offer here at TLC Marketing & Creative Services is Event Planning. We have many events coming up this holiday season.
The TLC team is partnering with Chef Jimmy & Chef Dave from A Touch a Thyme Catering & Events to host a Southern BBQ on November 12, for local Bonita Springs residents who bid on this package at the 2016 Eyeball Soiree. We will be providing all decor, staff, and fun for the evening.

For more information visit our website www.TLC-consulting.biz

Happy Boss Day!

Every year on October 16th, all the hard work bosses endure throughout the year is acknowledged on National Boss Day. The TLC team would like to recognize our President/CEO Trish Leonard! Thank you for being such a wonderful leader!! 

4 Facts About National Boss Day 

1. National Boss Day was founded in 1958. 
2. The founder of National Boss Day is Patricia Haroski
3.  Patricia chose the date Oct. 16 because of her father's birthday. 
4. If the holiday falls on the weekend, its to be celebrated on the upcoming Monday

5 Marketing Tips

Congratulations Trish

Trish named Citizen of the Year 

Last Thursday, our very own President/CEO Trish Leonard was presented with the 40th Bonita Springs Citizen of the Year award. Our team is very grateful to have such a wonderful President.  "Thank you so much, this was so unexpected. I'm very humbled and proud to accept this award." -Trish Leonard 

No Kid Hungry

5 Facts About Hunger 

• Currently, 16 million children are struggling with hunger. 
• Hunger is a wicked problem; a wicked problem is a  problem that is near to impossible or difficult to solve.
• In Florida, 26.7% kids are experiencing food insecurities. 
• 3 out of 4 teachers have reported they have  children regularly who come to school hungry.
• No Kid Hungry, works to ensure children in America has access to healthy food at home, in schools, and throughout the summer. 

For more facts visit: https://www.nokidhungry.org/

 Looking to go out to dinner and want to support a great cause? The TLC team will be joining Ted's Montana Grill to support the organization No Kid Hungry. Come with us this Thursday September 29th 5:00 - 8:00 pm  to Ted Montana Grill located 8017 Plaza Del Lago Drive. Estero, Fl 33928. 

Hello, September!

The first day of Fall is September 22nd, and who doesn't love the holiday seasons? Event Planners are in high demand during this time of year. Before you know it Thanksgiving, Christmas, and New Year Eve will be here. Let TLC take the stress away by planning your party or event for you! No job is too big or too small! We offer many great services such as event planning, setting up your event, catering, hosting and we even take care of cleaning afterwards! For more information visit our website or give us a call! We look forward to planning any future events. 

Congratulations Trish!!

TLC Marketing & Creative Services very own Trish Leonard has been chosen by the Women of Distinction Magazine as a Distinguished Professional in her field. Trish will also be featured in the magazine's Top 10 Women of Business in 2016/17. 

Fun Facts About Trish 

• She founded TLC Marketing & Creative Service in 2009. 
• Trish owns a full-service boutique, offering services such as Public Relations, Marketing, Event Planning, Trademarks, Web Design, and Social Media Managing. 
• She's a relationship builder. 
• She's passionate about Everglades Wonder Garden.
• Trish is also a Philanthropist. 

Check out the link below to read the article from Women Of Distinction Magazine:

www.digitaljournal.com/pr/3034806